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The Challenge
We were approached by a company called Tidal Sails based in Norway to help them explain their renewable energy technology. Their ground-breaking technology in extracting kinetic energy from slow-moving currents. However, due to its location underwater, it was difficult to show to prospective clients, but this was easily solved.
The solution
The realistic, 3D animation that we created not only showed how the product worked but could also be used as a comparison as to how it worked against less effective competitors. The scenery and camera panning give scale and a sense of movement within the video, mimicking the flow of the environment that the Tidal Sails system is used within. This, along with carefully selected music and professional yet friendly voiceover, perfectly portrays the Tidal Sails brand.